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Penny The Pony
Why Would I Join A Launch Team?
A launch team for a children's book is really important, because it's the group of people who help the author(s) create the buzz about the book.
"Buzz" about the book is important, because it creates awareness that the book even exists and interest in possibly purchasing the book. You can easily put all the effort into writing and illustrating a book, but if no one sees it or hears opinions about the story, you have made no impact at all.
So why join a launch team? Because you believe in the message of the book, and the authors that are putting it out...and you want to help bring awareness about that particular message.
Check out the answers to common questions below and thanks for considering to sign up!
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What Is The Story About?Penny is a pony who lives on a farm with lots of other horses. Her family and "grandmare" live there too and she has a good life, but she often wonders why she isn't strong and tall and big, like the other horses. Her "grandmare" keeps encouraging her that God made her the way she is and that she was made for a season and specific purpose. Penny listens to her, but doesn't really believe it, and some times gets down about it. As the story goes along, the farmer finds himself in a unique situation and Penny is the only one who can help him. Penny not only is the hero of the story, but also learns that God knew what he was doing all along.
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What Does It Mean to Be On A Launch Team?Our company, Steve Asay Creates, is taking a children's book to market. We are hoping to see it sell on Amazon, in stores and have it be in schools and libraries across the country. There is a process to introducing the book to the public well, and that process is "launching it". We want to create enough buzz around the book that people will consider it. And to do that we need a "Launch Team". The launch team, commits to purchasing the book when available, probably in the $25 range, and then making an honest review of the book on Amazon as a verified purchase. Love the book or hate it, we want everyone's honest reaction, as it will help create traffic and interest in the book.
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When Will The Book Be Released?We are hoping it will launch around Thanksgiving, just in time for the holiday season!
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How Much Will The Book Cost?We are not sure yet and will update as we get closer, but we think it will be a hard back around the $25 mark.
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Where Do I Get The Book?We'll start on Amazon in November, and then work into book stores as we go into 2026.
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Do I Have To Give A Five Star Rating?No! We only want honest reviews. Love the book or hate it, we want you to tell the world of Amazon exactly what you think.
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Is This A Long Term Commitment?No, the launch campaign will last around 100 days and we will be doing most of the work. After the book is officially published and promoted, the campaign will be over.
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